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The Art and Science of B2B Prospecting

Ideas and Insights Designed to Fuel Your Revenue Generation Efforts (9)
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Are You and Your Executive Team Spending Time on the Right Sales Activity?
Understand how you can remove the many tactical sales needs from your day-to-day so you can focus on the strategic vision of your company.
Forget the Funnel: A Flywheel Approach to Sales Success
HubSpot's Flywheel has transformed the way we think about customers' purchasing decisions. Here's how it can help you develop a dependable sales model.
Overcome the Summer Slump & Build Your Target Audience
The summer slump won't get you down if you take the next few months to build out your target audience of qualified decision-makers.
What It Means to Be Intentional with Your Lead Qualification Process
If you’re unsure whether or not you are talking to the right people, here is our proven strategy for building an intentional lead qualification process.  
Building a Qualified Sales Pipeline for PE Funded Firms
How can you build a qualified sales pipeline? We’ve got some insight and a historical track record we’re excited to share.
4 Sales Email Techniques to Help You Break Through the Noise
Over 293 billion emails are sent worldwide each day. Learn how to stand out in your prospect's inbox with these tried-and-true sales email writing tips.
ML Achiever: Mary White, Chief Operating Officer
Mary White is our vigilant COO, and we’re asking her a few questions about her journey and what working remotely means to her and her family.
You Can Use Sales Data Analytics to Build Deeper Relationships
Learn how your sales team can identify, target, and build deeper relationships with potential customers using sales data analytics.
From Marketing to Sales: How to Make the Transition and Close the Deal
The transition from marketing to sales isn’t easy, which is why ML has put together 4 tips for moving your marketing leads down the sales pipeline.
Why Q4 Sales Planning Makes for a Strong 2019
Want to make 2019 your best sales year yet? If you have a long sales cycle, make Q4 sales planning your top priority, and see the results.