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The Art and Science of B2B Prospecting

Ideas and Insights Designed to Fuel Your Revenue Generation Efforts (9)
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Rice vs. Wheat: Why Strategic Outbound Sales is Different Than Cold Calling
Traditional outbound sales is ineffective. Strategic Outbound Sales should function like a rice paddy -- “It all depends on hard work and fertilizer.”
How to Lead a Successful Virtual Sales Meeting [Video]
MarketLauncher's Direct of Business Development, Dyan Klein, shares 3 tips for leading a successful sales meeting from anywhere.
Remote Workforce Playbook: Lead Your Team From Virtually Anywhere
This playbook is our guide to leading a remote workforce from anywhere, no matter the circumstances.
Webinar: What To Do When Unforeseen Events Affect Your Lead Pipeline
If your sales pipeline has been impacted by the recent global healthcare crisis, this webinar will help you develop a last-minute lead generation strategy.
ML Expert's 3 Quick Tips: HubSpot Sales Enablement with Stephanie Kargel
Seasoned sales specialist Stephanie Kargel shares how she uses HubSpot's sales enablement tools to sell better and streamline her process.
3 Essential HubSpot Sales Enablement Capabilities to Empower Your Team
HubSpot's Sales Hub can empower your team to sell better and faster. Consider these 3 essential capabilities to propel your sales enablement strategy.
ML Becomes a HubSpot Certified Platinum Partner & Databox Premier Partner
We’re thrilled to start the new year as a HubSpot Certified Platinum Partner and Databox Premier Partner.
Lessons Learned from Booking 1000 Complex Sales Appointments This Year
As we reflect on another great year, we’ve compiled our top lessons learned from booking 1K sales appointments using a predictable model for sales success.
How to Use a Win/Loss Analysis to Uncover New Sales Potential
A Win/Loss Analysis helps you uncover your sales potential. Here's how to ask the difficult questions that provide insights for growth.
Sales Enablement Automation: How Much Is Too Much?
A key element of sales enablement automation is behavior-driven email, but sometimes it can actually add more friction to the buying experience.