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Blog Posts on Data Analytics
Data Analytics | Ideas and Insights Designed to Fuel Your Revenue Generation Efforts
Data Analytics Posts
Data Analytics
ML Culture
ML Achiever
ML Achiever: Leslie La Chapelle - Project Manager
The Girl Scouts’ motto is “Be Prepared,” and long-time scout leader and our latest ML Achiever, Leslie La Chapelle, embodies this motto to a tee!
Data Analytics
ML Culture
ML Achiever
ML Achiever: Peter DeBartolo - Data Manager
Having lived in NY City, Italy, Chicago, and Lakewood, CO in the past two years, Peter is an excellent example of the success of ML’s work-from-anywhere culture.
Data Analytics
How to Measure Your Sales Conversion Rate
Are your sales lead efforts paying off? In this blog, we outline the components you should measure to determine your lead to sales conversion rate.
Data Analytics
Strategic Outbound Marketing Strategy: Data Analysis and Reporting
If you're asking yourself, how can data analytics improve marketing strategy, you're in the right place. Here are five valuable lessons we've learned.
Data-driven Selling
Data Analytics
Account Based Selling
Data and the Art of the Pivot
In this blog, we’ll talk about the impact of data on your ABS program. When properly collected and analyzed, data can improve your selling efforts.
Data-driven Selling
Data Analytics
ML Cuts Reporting Costs in Half & Improves Goal Achievement by 17% with Databox
MarketLauncher turned to Databox when we needed a better way to keep our goals front and center while reporting progress to clients.
Data Analytics
You Can Use Sales Data Analytics to Build Deeper Relationships
Learn how your sales team can identify, target, and build deeper relationships with potential customers using sales data analytics.
Data Analytics
Track Email Click Through Rates and Responses
We get questions all the time about email responses vs email click throughs – which should you track and measure? The answer is both are helpful.
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