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The Art and Science of B2B Prospecting

Our vision is to be the first choice of CEOs looking to build a predictable growth model. We’ve got the know-how to strategically apply a consultative approach to lead prospecting that accelerates growth for B2B companies even as buyer behavior changes. (3)
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All Blog Posts

Happy 20th Anniversary to MarketLauncher! We’ve come a long way baby.
It is hard to believe it’s been 20 years since ML “opened” its virtual doors. A lot has changed but it’s also amazing how much has stayed the same.
Tearing Down Corporate Silos to Create Alignment That Drives Revenue
Did you know that having an aligned sales and marketing team can directly impact your sales efforts and improve your revenue generation success?
ML Achiever: Theresa Applegate, Technology Manager
Continuous Improvement. This is something Theresa Applegate is committed to in her personal life as well as her role with MarketLauncher.
The Diamond Approach: 4 Cornerstones to Build a Healthy Sales Pipeline
A healthy sales pipeline is built upon these 4 elements. Here’s how you can establish a sales infrastructure that will give your team a cutting edge.
ML Achiever: Jennifer Aldinger, Senior Sales Manager
Commitment to family, clients and lifelong learning define Sales Manager, Jennifer Aldinger.
ML Achiever: Teresa Block, Market Research Manager
Market Research Manager, Teresa Block, answers a few questions on how she leads the MRS team in their outbound sales efforts.
ML Cuts Reporting Costs in Half & Improves Goal Achievement by 17% with Databox
MarketLauncher turned to Databox when we needed a better way to keep our goals front and center while reporting progress to clients.
How to Lead a Successful Virtual Sales Meeting [Video]
MarketLauncher's Direct of Business Development, Dyan Klein, shares 3 tips for leading a successful sales meeting from anywhere.
Remote Workforce Playbook: Lead Your Team From Virtually Anywhere
This playbook is our guide to leading a remote workforce from anywhere, no matter the circumstances.
Webinar: What To Do When Unforeseen Events Affect Your Lead Pipeline
If your sales pipeline has been impacted by the recent global healthcare crisis, this webinar will help you develop a last-minute lead generation strategy.