Blog Posts on B2B Prospecting (2)

B2B Prospecting | Ideas and Insights Designed to Fuel Your Revenue Generation Efforts (2)

B2B Prospecting (2) Posts

Rice vs. Wheat: Why Strategic Outbound Sales is Different Than Cold Calling

Traditional outbound sales is ineffective. Strategic Outbound Sales should function like a rice paddy -- “It all depends on hard work and fertilizer.”

B2B Prospecting

ML Becomes a HubSpot Certified Platinum Partner & Databox Premier Partner

We’re thrilled to start the new year as a HubSpot Certified Platinum Partner and Databox Premier Partner.

B2B Prospecting

Frictionless Selling: How it’s Changing B2B Prospecting

As a HubSpot Sales Partner, we’re applying the Frictionless Selling framework to B2B prospecting in order to create a better buying experience.

B2B Prospecting

4 Sales Email Techniques to Help You Break Through the Noise

Over 293 billion emails are sent worldwide each day. Learn how to stand out in your prospect's inbox with these tried-and-true sales email writing tips.

B2B Prospecting

The One That Didn't Get Away: Prospect Outreach Creates Closed Sales

Ever been stood up in a sales meeting? Don’t assume your prospect isn’t interested. CEO Lara Triozzi explains on the blog.

B2B Prospecting

15 years of B2B prospecting & lead development

As MarketLauncher celebrates 15 years of B2B prospecting and lead development success, CEO and founder Lara Triozzi looks back on the company’s growth.