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Blog Posts on Decision-Ready Market Intelligence

Decision-Ready Market Intelligence | Ideas and Insights Designed to Fuel Your Revenue Generation Efforts

Decision-Ready Market Intelligence Posts

2025/2026 AI Readiness Report
Navigate AI in B2B growth with the 2025-2026 AI Readiness Report. Benchmark AI maturity with survey data and executive Voice of Customer insights for 2026.
Unlocking Key Market Trends & Strategic Insights from Leaders in Private Equity
Insights from PE executives on evolving strategies, emerging risks, and technologies shaping the future of private equity.
If You’re in B2B, You Have to Have a CQA Program. Here’s Why.
In complex B2B sales environments, understanding your customers can make the difference between hitting your targets and falling short.
Creativity, Flexibility, and AI Can Help You Finish the Year Strong
With the latest AI-enabled tools and a willingness to get creative, there’s still time to hit this year’s sales numbers.
Drive Relationship Selling Through Client Quality Assessments
Client Quality Assessments (CQAs) provide insights that will help you strengthen, retain, grow and expand existing client relationships.
Five Predictions for B2B Outbound Sales Success in 2025
Last year, we cultivated new tools and practices to improve the way we approached our markets. Which ones will be the most successful?
These 3 Things Are Working Right Now to Build Sales Pipeline
Lara Triozzi shares the sales strategies that are currently proving the most effective: warm lead follow up, leveraging events, and Voice of Customer.
ML Achiever – Joanne Strobert, Sr. Sales Development Specialist and Executive Interviewer
ML Achiever Joanne Strobert is the genuine article. Find out more about how Joanne makes an excellent addition to the MarketLauncher Team.
NEW REPORT: Market Trends Affecting Revenue Growth and How Industry Leaders Are Responding
10 Reasons Why (and 4 Steps How!) to Conduct a Win/Loss Analysis
A win/loss analysis program is an essential part of any sales strategy. Here is your guide to conducting a Win/Loss analysis in-house.