The need for our industry-leading client's solutions had resulted in explosive demand. As a result, they were looking for an aggressive, experienced B2B outbound service provider to capitalize on the opportunity as quickly as possible. MarketLauncher was chosen to assist with the project because of our extensive experience working with similar professional services organizations and familiarity with engaging high-level decision-makers in their target markets.
The project entailed:
- Defining our client’s total addressable market.
- Conducting strategic outreach to develop contacts into active leads.
- Converting leads into appointments and qualified opportunities using our Strategic Outbound Sales approach
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