Top Talent Working On Your Behalf

Michelle Haarde, Senior Vice President of Account Strategy

Written by Michelle Haarde | Apr 1, 2012 12:00:00 PM

Michelle leads ML’s Client Services Team and ensures her staff is aligned with our clients’ goals and objectives. She is a master of strategy and testing new markets and refining messaging to drive results. Her clients describe her as an indispensable force for driving collaboration that creates success. 

Michelle is a client-focused, results-driven sales and marketing professional with experience within a wide range of industries. She has almost two decades of experience in sales, business development, and account management supporting complex sales environments. Prior to ML, Michelle held roles with AT&T and Nemschoff. She works best in challenging, fast-paced, and deadline-oriented environments. 

In 2021, Michelle improved ML’s revenue retention rate by eight times the previous 4-year average. She accomplished this by minimizing account losses and expanding our engagements with existing clients.    In 2020, she was awarded our “Wow & Pivot Award” because of her ability to guide strategy pivots during the COVID pandemic.        

Michelle is the proud mother of three teenagers and has a very active personal life, including sports photography, biking, skiing, travel, and hikes with her two dogs.