“I find myself changing my personality slightly depending on the contact we are trying to reach, whether it is the fleet manager responsible for 50 delivery trucks or someone in the C-suite of a Fortune 1000 company.”
Joined ML: September 2006
Sales & Marketing Career Began: 1993
Bachelor of Business Administration from Wichita State University
Tony is an experienced business developer with cross-functional expertise and an ability to adapt his style to suit a wide range of buyer personas. In addition, he is a highly effective negotiator with a thorough grasp of the sales process and a determination to find solutions to fit clients’ needs.
Tony has worked on multiple campaigns for ML clients, from financial software to electrical engineering. “I find myself changing my personality slightly depending on the type of buyer we are trying to reach, whether it is the fleet manager responsible for 50 delivery trucks or someone in the C-suite of a Fortune 1000 company.”
Before joining ML in 2006, Tony had a 20-year career in sales and marketing in telecommunications, hospitality, and sports. He likes to golf when he can find time between his sons’ activities (including coaching their sports teams) or running his home handyman business. Tony is also a part-Owner of the NFL’s Green Bay Packers.
“I believe we are most successful when we are embraced by clients who treat us as an extension of their team. This helps us quickly learn about them and their offerings and stay updated on their new projects. We can more readily adapt to their changes, and it creates a feeling that we are playing a part in their success.”
Since 2001, MarketLauncher, Inc. (ML) has been a highly specialized, business development consulting firm. Our 100% remote-based workforce develops and executes B2B prospecting and market research programs for professional service companies and technology solution providers around the world.
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